Authentic key art
Wednesday, November 18, 2026People Inc. Auditorium, 137 Varick Street New York, New York. 10013

About this event

Creators are infrastructure now: they carry their own budget line, their own team, and a growth curve outpacing almost every other channel in a brand's media mix. Authentic convenes the room where that shift is playing out in real time. This single-track, single-room summit provides a comprehensive, holistic view of the present and future of brand-creator strategy, dealmaking, content execution, and measurement.

Authentic offers a unique mix of forward-thinking thought leadership and real, high-value networking, inside programming curated so on-stage and off-stage conversations aren't just stimulating. They're essential. Brand executives, creators, platforms, agencies, and investors bring their own thought leadership, case studies, and insights, all under one roof.

Who it's for

Built for the people who move this economy: CMOs, creator-strategy leads, top-tier creators, agency and platform leadership, and investors.

What you'll learn

  • The state and future of the industry: where the brand-creator economy stands today, and where it's headed next.
  • Partnership best practices: what actually works, for brands and for creators.
  • Case studies: proof that the creator investment model pays off.
  • A candid read on the landscape: the real challenges and opportunities as it evolves.

Speakers

Jo Cronk

Jo Cronk

Co-CEO

Whalar

Whalar logo
Rob Master

Rob Master

Chief Marketing Officer

Edgewell Personal Care

Edgewell Personal Care logo
Gary Hoffman

Gary Hoffman

Creator Strategist

Google

Google logo
Shantell Martin

Shantell Martin

Multidisciplinary Artist

Rick Song

Rick Song

Chief Executive Officer

Rad Amplify

Rad Amplify logo
Mark Levin

Mark Levin

Chief Executive Officer

Consumable

Consumable logo
Jeff Rosenblum

Jeff Rosenblum

Co-CEO

Questus

Questus logo
Jeremy Elias

Jeremy Elias

Executive Creative Director

Oatly

Oatly logo

Location

People Inc. Auditorium venue

People Inc. Auditorium

137 Varick Street New York, New York. 10013

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Map of the area around People Inc. Auditorium

Sponsors

Marketing Partners

The Telly AwardsForbesThe Webby AwardsThe Advertising Club of New YorkVariety

Ready to join us?

Reserve your spot now. Registration closes when tickets sell out or the deadline passes.